Haslam Students Win National Supply Chain Case Competition

A team from the Haslam College of Business has won the annual Intermodal Association of North America’s Logistics and Supply Chain Case competition for the third time. Hosted by the University of Northern Florida, the undergraduate competition took place April 9.

Haslam students have placed first or second in the IANA/UNF competition five of the last six years. In 2011, Haslam did not enter the competition.

“The students did an amazing job with a very difficult case,” said Diane Mollenkopf, McCormick Associate Professor of Supply Chain Management and advisor for the student group. “The case required significant data analysis, but our Haslam students were able to link the analysis to a bigger, strategic vision that addressed both demand and supply issues presented in the case.”

The case for this year’s competition focused on transport options for refrigerated, perishable goods. Nine senior supply chain business leaders judged the students’ assessment of the situation and the validity of their strategy based on the data provided.

Team members included seniors Jake Zoller, Wes Blanton and Adam Blix, as well as junior Maggie Mobley. The final travel team was selected from a group that has been honing their analysis and presentation skills since an on-campus, EY-sponsored case competition in the fall of 2015.

Haslam students competed against seven other major supply chain schools: Auburn University, Georgia Southern University, Michigan State University, University of Arkansas, University of Maryland, University of North Florida and the University of North Texas.